Industry Facts
Hispanic workers make up an estimated 12%of the media industry's workforce
Outside of media, Hispanics make up 18% of all workers.
2019 Estimated percentage of Hispanic workers by media Industry sub-sector:
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Motion picture and video 16%
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Sound recording 15%
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Radio/TV broadcasting, cable and subscription programming 14%
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Other information services 9%
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Newspaper, periodical, book, and directory publishers 8%
Hispanic representation was higher in camera operator and media equipment operations, but lower for writing positions.
Estimated percentage of Hispanic workers in media by occupation, 2018-2019 combined:
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Music directors and composers 15%
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Artists and related workers 14%
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TV, video, and film camera operators and editors 14%
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Broadcast announcers and radio DJs 12%
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Actors 12%
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Photographers 11%
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News analysts and journalists 11%
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Producers and directors 10%
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Graphic designers 10%
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Other designers 10%
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Writers and authors 8%
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Editors 7%
A study of 1,000 popular movies from 2007-2019 found that about 5% of all speaking characters on screen and 4% of directors were Hispanic.
The Lack Of Latinos In Media Could Affect How Others View Them, The Government Says:
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U.S. Rep. Joaquin Castro, D-Texas, has made the inclusion of Latinos in media a principal issue, imploring Hollywood studio directors, journalism leaders and book publishers to include their perspectives.
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Castro says the lack of accurate representation, especially in Hollywood, means at the very best that Americans don't get a full understanding of Latinos and their contributions. At worst — especially when Latinos are solely portrayed as drug dealers or criminals — it invites politicians to exploit negative stereotypes for political gain, Castro said.
Latino Representation in Film: Erasure On Screen & Behind the Camera Across 1,300 Popular Movies 2007 - 2019:
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Out of 51,158 total characters, 5% were Latino
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In 2019, only 7 films (or 6.2%) had Latino leads/co-leads
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54% of that 6.2% were women, including 3 women age 45+
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From 2007-2019, only 2.2% of lead roles went to Latino actors
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Only 6 were Afro-Latino and 3 of those were in 2019
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In 2019, out of 100 top-grossing films
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35 films had no Latino characters
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59 films had no Latina characters
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95 films had no Latino characters with disabilities
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98 had no LGBTQ+ Latino characters
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Across 1300 top grossing films 2007-2019
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4.2% had Latino directors, made up of 35 individual directors
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Ratio of white male directors to Latino directors is 50 to 1
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Only 3 directors were Latina
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Casting directors and producers
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3.3% of 2,041 casting directors for 1,300 top films were Latino
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93 were men, 26 were women
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Less than 1% of 3,953 producers were Latina
